Asian Generic Markets: How India and China Dominate Global Pharma Supply

Asian Generic Markets: How India and China Dominate Global Pharma Supply
Caspian Hawthorne 0 Comments November 17, 2025

India and China aren't just making cheap pills-they're keeping the world medicated

If you take a daily blood pressure pill, an antibiotic, or even a vaccine, there's a very good chance it came from Asia. Two countries-India and China-supply the bulk of the world’s generic medicines. India calls itself the "pharmacy of the world," and for good reason: it sends over 60% of global vaccine supplies and 40% of all generic drugs to the U.S. alone. China doesn’t make the finished pills as often, but it makes the active ingredients inside them-nearly 70% of the world’s supply. Together, they form the backbone of affordable healthcare across the globe.

But here’s the twist: they’re not competing the same way. India wins on volume, speed, and customer service. China wins on scale, cost, and now, high-end manufacturing. And while both are trying to become self-sufficient, they’re still deeply tied to each other. India imports 68% of its raw drug ingredients from China, even as it tries to cut that number in half by 2030. Meanwhile, China is pouring billions into biologics-next-generation drugs that treat cancer, autoimmune diseases, and rare conditions-while India still churns out mostly old-school generics.

India: The volume king with a customer-first approach

India’s rise in generics wasn’t luck. It was policy. In the 1970s, the government changed patent laws to allow local companies to copy any drug formula as long as they made it a different way. That opened the floodgates. Companies like Cipla and Sun Pharma started making life-saving HIV and cancer drugs for pennies on the dollar compared to Western brands. Today, India’s pharmaceutical market is worth $61.4 billion, with 75% of that from simple, low-cost generics.

What makes India stand out isn’t just price-it’s responsiveness. If you’re a U.S. pharmacy chain needing a custom batch of a generic asthma inhaler, Indian manufacturers will typically get it done in 14 days. Chinese suppliers? At least 30. Indian firms also offer 24/7 customer support, something U.S. buyers say has cut their operational headaches by 60%. That’s why, despite quality concerns, 68% of major American pharmacy chains now split their generic drug sourcing between India and China.

India has over 3,000 facilities approved by the U.S. FDA-the most of any country. But here’s the catch: only 15% of them can handle advanced biologics. Most still make pills, capsules, and syrups. Gujarat and Maharashtra are the powerhouses, accounting for 60% of production. And while India exports $24.2 billion in pharma goods annually, 87% of that is generics. Only 1.2% are truly novel drugs. That’s why, even though India grows faster (9.9% CAGR), it ranks only 14th in market value globally. It sells a lot, but not for much.

China: The silent giant building the future of medicine

China’s story is different. It didn’t start as a drug maker. It started as a chemical factory. For decades, it produced the raw materials-Active Pharmaceutical Ingredients (APIs)-that India and others turned into pills. Today, China controls 70% of the global API market. That means if you want to make any generic drug, you’re likely buying the core ingredient from a plant in Jiangsu or Zhejiang.

But China isn’t stopping there. Since 2020, 45% of all new pharma facilities built in China have been for biologics-complex, expensive drugs made from living cells. These aren’t pills you can copy easily. They’re injectables for rheumatoid arthritis, diabetes, and cancer. China’s $150 billion national investment in biotech R&D is starting to pay off. In 2024, 8.5% of China’s pharmaceutical exports were novel or high-value drugs-nearly 7 times India’s rate. Its market size ($80.4 billion) is already bigger than India’s, and it’s growing steadily at 7.8% a year.

China’s manufacturing is more centralized, which makes quality control easier-on paper. In reality, the U.S. FDA issued 142 warning letters to Chinese drugmakers in 2024, compared to 87 for India. That’s because Chinese factories often prioritize output over consistency. Still, approval times have dropped from 24 months in 2018 to just 9 months today. And for buyers who can handle the risk, Chinese APIs are 20% cheaper than Indian ones. That’s why big buyers like German hospitals and U.S. wholesalers now use dual sourcing: cheaper Chinese inputs, reliable Indian finished products.

Chinese chemical plant emitting glowing APIs under stormy skies with biologics data screens.

Emerging players: Vietnam, Cambodia, and the new niche game

India and China aren’t the only ones playing anymore. Smaller countries are carving out their own spaces by focusing on what the giants ignore.

Vietnam is becoming the go-to for antibiotic intermediates-key building blocks for drugs like amoxicillin and ciprofloxacin. Its pharmaceutical exports jumped 24.7% in 2024 to $2.8 billion, growing at 12.3% annually. Why? Lower labor costs, ASEAN trade deals, and a government pushing local production. Cambodia, meanwhile, isn’t making pills at all. It’s assembling low-cost medical devices-glucometers, IV bags, syringes-with a 32% growth rate in 2024. These aren’t high-value products, but they’re essential, and they’re filling gaps in Southeast Asia’s healthcare system.

These countries don’t compete on scale. They compete on speed, specialization, and trade preferences. A U.S. company might get its antibiotic ingredients from Vietnam, its final pills from India, and its syringes from Cambodia-all while avoiding the political risks of relying too heavily on one country.

Who wins? It depends on what you need

Let’s say you’re a hospital administrator in Brazil trying to cut drug costs. You want volume, reliability, and quick turnaround. India is your best bet. You’ll pay a bit more than China, but you’ll get better communication, fewer delays, and fewer batch rejections.

If you’re a multinational drugmaker building a new biosimilar for autoimmune disease? China is where the infrastructure is. You’ll need their high-purity APIs and their growing biologics capacity. You’ll also need to deal with stricter ownership rules-foreign companies must partner with local firms holding at least 51% of the business.

And if you’re a small pharmacy chain in rural Kenya? You’re probably buying from an Indian distributor who sources from a Chinese API maker. The supply chain is long, but it’s the only way to get affordable medicine at scale.

India’s strength is flexibility. China’s strength is depth. Neither can afford to ignore the other.

Global medicine supply chain flowing into a central heart, representing interconnected healthcare.

The real threat: Overcapacity and regulatory pressure

Both India and China are racing to become self-sufficient. India’s "Pharma 2047" plan is spending $13.4 billion to build 12 new API parks and reduce reliance on China from 68% to 30%. China’s "Healthy China 2030" is investing $22.8 billion to make 25% of its exports high-value biologics by 2030.

But here’s the problem: they’re both building too much. S&P Global warns that by 2026-2027, the world could be flooded with API supply. That could trigger 15-20% price drops. Companies that invested heavily in new factories might lose money. Meanwhile, the U.S. FDA’s new "Project BioSecure" demands full traceability of every ingredient-from the chemical plant to the pill bottle. That will add 18-22% to compliance costs.

And quality? It’s getting harder. The WHO reported a 27% increase in inspection failures at Asian facilities in 2024. It’s not that everyone is cutting corners-it’s that the pressure to produce more, faster, cheaper is overwhelming systems built for a different era.

What’s next? The quiet shift from pills to precision

The future of generics isn’t more pills. It’s smarter pills. Biologics. Biosimilars. Digital health tools that track adherence. India’s big advantage? Its population is young-65% under 35-and it’s investing $2.8 billion in digital health tech. That could help it leapfrog into personalized medicine faster than expected.

China’s edge? Capital. It’s not just building factories. It’s building labs, AI-driven drug discovery platforms, and partnerships with global biotechs. Even if it doesn’t make the cheapest pills anymore, it’s making the most valuable ones.

The global generics market hit $448.6 billion in 2024. Asia made 38.7% of the volume-but only 24.3% of the value. That gap is shrinking. And whoever closes it first won’t just be selling medicine. They’ll be shaping how the world stays healthy.

Why does India export more generic drugs than China?

India exports more finished generic drugs because its industry was built around copying and manufacturing pills-especially for markets like the U.S. and Africa that need low-cost, high-volume products. China, by contrast, focuses on producing the raw ingredients (APIs) and is now shifting toward high-value biologics, which are more expensive and sold in smaller volumes. So while China’s total pharmaceutical exports are larger ($48.7 billion vs. India’s $24.2 billion), India’s exports are 87% generics, while China’s are only 63%.

Is it safe to buy generic drugs from India and China?

Yes-if they’re from FDA- or WHO-GMP-approved manufacturers. Over 3,000 Indian facilities and hundreds of Chinese ones meet international standards. But quality varies. India has more inspections and better communication with buyers, which reduces errors. China has cheaper prices but more regulatory warnings-142 from the FDA in 2024 alone. Buyers mitigate risk by using dual sourcing and third-party testing. Always check the manufacturer’s certification before buying.

Why does India rely on China for drug ingredients?

India lacks the chemical infrastructure to produce most Active Pharmaceutical Ingredients (APIs) at scale. Despite spending billions since 2016 to become self-sufficient, India still produces only 18% of its own API needs. China has decades of experience in chemical synthesis, massive scale, and lower production costs. Switching suppliers isn’t easy-it takes years to build new plants, train workers, and meet environmental standards. That’s why India’s "Pharma 2047" plan aims to reduce dependence from 68% to 30% by 2030.

Are biosimilars the future of generics?

Absolutely. Biosimilars are copies of complex biologic drugs-used for cancer, arthritis, and diabetes-that cost 15-30% less than the original. They’re harder to make than simple pills, so only a few countries can produce them reliably. China is investing heavily to lead this market, while India is catching up. By 2030, biologics could make up 25% of China’s pharmaceutical exports. This is where the real profit and innovation are moving. The old model of cheap pills is fading.

Can emerging economies like Vietnam replace India and China?

Not replace-but complement. Vietnam and Cambodia don’t have the scale or infrastructure to compete with India and China in volume or complexity. But they’re excelling in niche areas: Vietnam in antibiotic intermediates, Cambodia in medical device assembly. These countries offer faster turnaround, lower tariffs under ASEAN agreements, and less political risk. For buyers looking to diversify supply chains, they’re smart backups-not replacements.